I don't buy the non-aromatics good, aromatics bad, to the degree that is the premise, but I'm not putting words in anyone's mouth. I am definitely partial to the non-aromatics I like. They happen to be my first choice, my go-to blends. Some non-aromatics I don't like, find harsh or overbearing. Likewise with aromatics, my particular taste requires that the tobacco be at the center of the flavors and the added flavors just supplement or enhance that, the so-called tobacco forward aromatics. I enjoy variety, as I like full-strength blends in some bowls, and medium or mild in others, and I enjoy various aromatics as a change of pace. Some are focused entirely on non-aromatics, and others only like aromatics, as some rule out pouch and so-called codger blends, and others of us like some of those very much. Who makes it, who blends it, and how it is marketed is less important than how it burns and tastes to the consumer, and some subjectivity is always applied, as it should be. I'm not trying to be the voice of sweet reason here, just trying not to oversimplify or subscribe to dogma.