I suppose this is due in part of how advertisements are conceputalized these days. Now, everything is either Youtube, Facebook, Instagram, etc. Of course the sidebanners on this website are advertisement but where else are you going to find advertisements. The game has changed within the last decade and data algorithms for pipe related material just isn't there. I research multiple times a day about tobacco and pipes and have never one received an advert while browing another site; but, I always get ads for items I may have searched once or twice in the month.Greg Pease is still important, no question about it. But you're right, he's not the rock star he used to be 10 years ago. But perhaps he doesn't want to be, which is the feeling I get. He rarely posts on his own web site even though he's a good writer, and he doesn't self-promote on pipe forums like he once did.
While Greg doesn't have a stake in todays media, he's already established himself as a pioneer in blending and that's why his blends, for the most part, have a high rating. Out of all the blends I smoke, the majority of them are Greg's. And out of my top 10 favorites, 5 of Greg's make the cut. You bet I'm going to jump on this blend when it releases.