It was nowhere to be found that I know of in the mid-90s, and I managed one tobacconist and worked at another a few years later. Sure, guys bought a sleeve of tins and had them stacked in their closet, or if they went to the Dunhill shop in London would have their own blends made up for novelty and then stack away a bunch. Or we would catch wind of a tobacco changing hands or being discontinued that would cause some bulk tin purchases. I knew a few guys with a stockpile, but aging was never the intention. To be honest, I don't think I ever even heard the term related to pipe tobacco until the 2000s. Someone buying 1LB of tobacco was something of note. Someone buying three tins of anything was something of note. 99.99% bought tin to tin...because even buying bulk was almost unnecessary. Tins were so cheap that bulk was mostly reserved for aromatic smokers. We sold a couple McClellands and 965 in bulk, but really, it was tins for even the struggling college smokers.
Hi, Zeno. Good to see you here.
I should have been clearer. When I spoke about aging, what I meant was the concept that aged tobacco tins are desirable, not the idea of storing tins for aging. When I joined the first pipe club (not a real pipe club, more like a bunch of guys that got together more or less regularly to smoke in Memphis, TN), there was the practice of selecting the older tins over the newer ones on the shelves. Also, when traveling we would try to raid the local shops to find old tins. It was fairly easy to find them, then. This was in the early 90s, and I know people in other pipe clubs to do the same.
As far as cellaring, like many, my motivation is protection against the disappearance of my favorite blends, and against recipe changes. I started when St. Bruno was discontinued in the US, and my cellar began with 24 tins of it. Maybe 1994 or 5 (they're all gone, by the way). When Three Nuns was about to change in the late 90s, I started really focusing on it and taking it very seriously (still have 13 tins of that). But this discussion belongs, perhaps, in a different thread.