The period from 1997 to 2000 was a transition period.
New finishes began appearing as Mark worked to further refine his pipes and he would begin selling more of his pipes on the internet. He would design and make all the pipes from this point on.
In previous years a red stain would pretty much yield a red pipe like you see in the 1989 previously pictured. Brown stains yielded brown pipes like you see on the 1986. He started refining the stains with a new process that resulted in more of a contrast on the pipes.
I remember Mark showing some of these finishes as he was developing them, he was very excited. They really showed the grain on the pipes well.
In 1998 we would see a new logo grace the stems of his pipes. The briar ring and glass insert would be discontinued. Mark had experimented with a few other logos previously, but they were very labor intensive and just didn't seem to fit the pipes as well. The new logo would be the American star made of metal.
By 2000 we would see six standard finishes, Pristine, Cabernet, Walnut, Black and Tan, Tanshell, Sandblast and Coral.
A new grading system would also debut in 2000. Pipes would be graded on a star system with 5 stars reserved for the rarest high grade pipe.