The other possibility is that the relevant Eurocrats‘ hatred of tobacco is so irrational they vigorously quash any form of tobacco, especially one that might allow people to enjoy it with little worry of negative health consequences. I tend to subscribe to Hanlon‘s Razor in situations like this.Oh yeah I think if there is a conspiracy it would go deeper. Shifting from cigarettes to snus would be of massive public health benefits because there's no second hand smoke, offensive odors, or residue, and it doesn't produce spit like American chew / dip which is part of why those became far less popular when the Spanish Flu hit. So the only reason I could think that governments would be opposed to it is because they're on the take from cigarette producers.