99 44/100 % Pure Ivory

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Briar Lee

Lifer
Sep 4, 2021
4,960
14,334
Humansville Missouri
Since 1879 there’s been no perfect substitute for Ivory soap.


It still floats, it’s still cheap, and amounts to less than 1% of Proctor and Gamble’s sales.

You can wash your hair with it, use it to shave, wash dishes and clothes with it, and of course, wash your hands and face with it.

I understand Ivory is only made from vegetables now and old milk cows are spared for glue.

But I don’t think it’s changed at all in the over sixty years I’ve used it.

Who else likes a bar of real Ivory soap?
 

alaskanpiper

Enabler in Chief
May 23, 2019
9,431
43,844
Alaska
Since 1879 there’s been no perfect substitute for Ivory soap.


It still floats, it’s still cheap, and amounts to less than 1% of Proctor and Gamble’s sales.

You can wash your hair with it, use it to shave, wash dishes and clothes with it, and of course, wash your hands and face with it.

I understand Ivory is only made from vegetables now and old milk cows are spared for glue.

But I don’t think it’s changed at all in the over sixty years I’ve used it.

Who else likes a bar of real Ivory soap?
I use whatever my family buys me. I make it a point to stink around them so they get me soap and what not for christmas and birthdays (conveniently in December and June so I get a re-stock every 6 months).

It’s been a foolproof free soap strategy since I was 13.
 

didimauw

Moderator
Staff member
Jul 28, 2013
10,665
37,351
SE WI
I use whatever my family buys me. I make it a point to stink around them so they get me soap and what not for christmas and birthdays (conveniently in December and June so I get a re-stock every 6 months).

It’s been a foolproof free soap strategy since I was 13.
I've never bought myself a t shirt before.
 

Grangerous

Lifer
Dec 8, 2020
3,458
14,299
East Coast USA
Since 1879… You can wash your hair with it, use it to shave, wash dishes and clothes with it, and of course, wash your hands and face with it….
Who else likes a bar of real Ivory soap?
Hysterical! This is exactly what I’ve done for as long as I can remember!

Traveling? Toss Two bars in my bag. I’m packed. It’s the only soap I buy and use.

Does this mean I’m gonna start collecting Algerian Briar? 😂
 

Briar Lee

Lifer
Sep 4, 2021
4,960
14,334
Humansville Missouri
Hysterical! This is exactly what I’ve done for as long as I can remember!

Traveling? Toss Two bars in my bag. I’m packed. It’s the only soap I buy and use.

Does this mean I’m gonna start collecting Algerian Briar? 😂

You are indeed stumbling towards the light.:)

Ivory was not the first soap, which was an invention of the ancient Babylonians.

Ivory was the first mild, fragrant universal cleaner a shopper could buy and know, it was the best brand.

Ivory predates a Marxman pipe by over fifty years.

Why would anybody ever, buy another brand?
 

HawkeyeLinus

Lifer
Oct 16, 2020
5,816
42,068
Iowa
White Safeguard for me. No way I’m washing my hair with soap - I like bounce and body!

I used Ivory until I became more concerned as a university student about it’s devastating effects on the African elephant population and sent “just $.25 a day” for many years to support “my” orphan elephant until somebody shot it.
 
Last edited:

Briar Lee

Lifer
Sep 4, 2021
4,960
14,334
Humansville Missouri
White Safeguard for me. No way I’m washing my hair with soap - I like bounce and body!

I used Ivory until I became more concerned as a university student about it’s devastating effects on the African elephant population and sent “just $.25 a day” for many yeasts to support “my” orphan elephant until somebody shot it.

Safeguard soap was basically Ivory soap with some antibacterial agents added and a different scent launched by Proctor and Gamble in 1963.

Soap is basically soap. You gotta sell a lot of it to make money.

The secret to Ivory was, a four ounce bar, that smelled good, that wasn’t harsh, and that floated.

And the ad campaign it was 99 44/100 per cent pure was genius.

A list of P&G brands:

  • Tide, Bounce, and Downy
  • Pampers
  • Bounty and Charmin
  • Always
  • Gillette and Venus
  • Head & Shoulders
  • Dawn and Febreeze
  • Crest and Oral-B
  • Vicks
  • Olay
Proctor and Gamble is one of the most profitable companies in the world, having paid dividends every year for 130 years and increasing the dividend each year for about 70.

It was built on Ivory soap, science and marketing.

(And they never sold a product made from talc to use you know where.:)
 

Briar Lee

Lifer
Sep 4, 2021
4,960
14,334
Humansville Missouri

Dawn is an American brand of dishwashing liquid owned by Procter & Gamble. Introduced in 1973, it is the best-selling brand of dishwashing liquid in the United States.

Xxxxx

Tide is an American brand of laundry detergent manufactured and marketed by Procter & Gamble. Introduced in 1946, it is the highest-selling detergent brand in the world, with an estimated 14.3 percent of the global market.

I wonder if P&G had to pay any money to the kids who ate Tide pods?
 

HeavyLeadBelly

Part of the Furniture Now
Dec 9, 2023
957
10,466
Milwaukee, Wisconsin
Ivory is good in a pinch but I’m man enough to admit I like nice smelling soaps lol. I’ve found Dove products to work pretty well for me. Having oily skin and hard water makes for some harsh skin and…um what little hair I have left on my head lol. But Ivory is Iviry and it’s been around forever. If anything it’s good carving material to whittle in lol
 

HawkeyeLinus

Lifer
Oct 16, 2020
5,816
42,068
Iowa
Safeguard soap was basically Ivory soap with some antibacterial agents added and a different scent launched by Proctor and Gamble in 1963.

Soap is basically soap. You gotta sell a lot of it to make money.

The secret to Ivory was, a four ounce bar, that smelled good, that wasn’t harsh, and that floated.

And the ad campaign it was 99 44/100 per cent pure was genius.

A list of P&G brands:

  • Tide, Bounce, and Downy
  • Pampers
  • Bounty and Charmin
  • Always
  • Gillette and Venus
  • Head & Shoulders
  • Dawn and Febreeze
  • Crest and Oral-B
  • Vicks
  • Olay
Proctor and Gamble is one of the most profitable companies in the world, having paid dividends every year for 130 years and increasing the dividend each year for about 70.

It was built on Ivory soap, science and marketing.

(And they never sold a product made from talc to use you know where.:)
I never liked the smell of Ivory but the worst were the yellow bars of Dial one of my Grandmas always bought - she’d always tease me about bringing my own soap when I was there summers working on the farm and my supplying my own Heinz ketchup - she liked Hunts, lol.

The well water was to die for!!!
 

Briar Lee

Lifer
Sep 4, 2021
4,960
14,334
Humansville Missouri
What is the best “brand name” ?

For a bar of soap it would be hard to beat Ivory.

The customer knows, what Ivory soap smells like, knows it’s gentle, knows it floats and it’s 99 44/100 per cent pure.

And ten bars of Ivory cost less than a trip through the burger joint. It’s so cheap it’s hard to undersell Ivory.

Ivory soap is one of the best brand names but maybe not the best brand name of all.

There are lots of substitutes for bar soaps and lots of brands.

I was taught the best brand name ever is Tabasco sauce.

There is no substitute. All competitors are copying the original. It doesn’t spoil, it’s cheap, and the market is constant.
 

HeavyLeadBelly

Part of the Furniture Now
Dec 9, 2023
957
10,466
Milwaukee, Wisconsin
What is the best “brand name” ?

For a bar of soap it would be hard to beat Ivory.

The customer knows, what Ivory soap smells like, knows it’s gentle, knows it floats and it’s 99 44/100 per cent pure.

And ten bars of Ivory cost less than a trip through the burger joint. It’s so cheap it’s hard to undersell Ivory.

Ivory soap is one of the best brand names but maybe not the best brand name of all.

There are lots of substitutes for bar soaps and lots of brands.

I was taught the best brand name ever is Tabasco sauce.

There is no substitute. All competitors are copying the original. It doesn’t spoil, it’s cheap, and the market is constant.
Hard disagree on the Tobasco my friend. While a decent sauce, it gets its heat more from the vinegar than the peppers. I’ll enjoy it at a greasy spoon but there’s literally thousands of sauces that are better, dozens that are readily available at your local grocery store.

And he’ll, I’ve even made more flavorful hot sauces!

But, BUT, if Tobasco is your jam it isn’t a bad jam to have if you’re in a jam :)