I haven't done any real comparison, but BJ Long seem to be standard and dependable, so I usually go for those. For daily use, I go for fluffy regulars. I keep some tapered around for when they fill a special use, but the regulars seem more adaptable to me for daily use.
I also keep a small supply of bristle that I use to clear balky airways and more often to polish vulcanite bits of minor oxidation.
I keep a small supply of churchwarden length regular fluffy for the long stemmed pipes, full churchwardens and a few others.
Pipe cleaners are utilitarian but keep pipes in good smoking shape and are one of the necessities. I'd never pack a few pipes and blends for travel or even a day trip without including pipe cleaners. They keep the show on the road.