It seems to me the last few goodie bags have moved more towards the side of "let's clear the warehouse of inventory that is not selling". There are several cool items in the above picture, but then there is the bag of Jester "pipe tobacco". The Jester is not pipe tobacco, it's RYO cigarette tobacco, that is mislabeled for the tax dodge.
I'm not convinced any pipe smoker would actually want it.
I would, however, gladly smoke the cigars, and that Tervis mug is sweet!