Totally normal for EU/English tobacco products. Quite surprised you guys across the pond like our Floral Lakeland scents, I assumed you were weened onto more traditional aromatics like cherry and vanilla etc.
Even our snuff has shitty warning labels, but less offensive with stuff like 'this product is highly addictive' but rather less than cigarettes packs with pictures of tumorous throats and dead people on morgue slabs.. (they actually do this on some Condor packs I have had too)
I personally reckon the warning should polute the back of the tin, and leave the front alone for collecting purposes. Or have a normal tin but with the 'dis gone kill' bullshit as a removable sticker.
Still, I'd rather have those warning labels than something as rediculous as that deeming act thing you guys now have..