I have an easy solution for you @JOHN72 - go lowbrow. Of course I do enjoy finer whiskies and bourbons, but I’ll NEVER buy them. Why, the cost of diminishing returns. Woodford Reserve is about as highbrow as I’ll go in turns of bourbon. The other reason I don’t buy expensive bourbons is because with a little exploration I can find less expensive bourbons that have a very pleasant taste and are only a notch down from the more expensive bourbons. I say all this because as I’ve gotten older I do appreciate quality, but I resent being ripped off.