I simply cannot understand it. Walnut is fast becoming my favorite smoke. It is cool, gentle, relaxing and effortless, not to mention dirt cheap. $29.00 will get you a 12oz tub. The equivalant of 6 tins for half the price. Now I know it is not for everyone but for some reason I am finding it rather enjoyable. Impossible to make it run hot, and absolutly no bite at all. Char it, light it, sit back for an hour and do nothing to keep it burning except puff away. Just the slightest hint of Lat. for those who want to take a break from the heavy English blends. Since I discovered this baccy, I no longer miss my Drum. With Walnut, I can layer in some 1792 Flake, Penzance, 1-Q, and even Stonehaven. It's all good.