Well, when I hear aromatic, Lane and Sutliff aren't the first things to come to mind. I think of great aromatics like Solani Mango Flakes and Vanilla Cream Flakes which age very well, IMO, becoming more of a balance between tobacco taste and the toppings, with more notable sweetness and just better flavors. I mix up some Holger Danske Mango Vanilla and blend with a PS Dark Fired and jar them up, and they are fantastic. Lane and Sutliff are just candies, IMO. No notable nicotine nor real tobacco flavors in their aromatics. Some guys love it, so who am I to say, but I just have others that I love more.
It's just a shame that these two companies are what jumps to mind when people mention aromatics on here. I am not sure that does a worthy service to our hobby. Sure, sure, both companies make some decent non-aros (I know someone will mention that, ha ha.) We even give the Lane rep that comes in to The Briary a good ribbing, and he even does a better job than us at making fun of his product, so surely we aren't the only ones out there that thinks this. And, as said, 95% of all pipe tobaccos sold are these aromatics... take it for what it's worth.