Sadly E. Gubbels in Herten, the Royal Factory of tobaccopipes (i.e. Big Ben), is bankrupt. The artisanal production branch of the family company is no more after 149 years. The trading house, Gubbels Trade and BV Gubbels Pipecleaners, on the other hand, continue to exist.
With the production of fully handmade briar wooden tobacco pipes finally stopped, Elbert and Alfons Gubbels say goodbye to a piece of company DNA and cultural heritage. But also from six involved employees.
“I had hoped to be able to maintain production,” says Elbert Gubbels in an explanation. “But the anti-smoking lobby and the government’s policy of discouragement are terrible. Fewer smokers, fewer stores. While pipe smoking is a certain lifestyle that requires good communication.”
Gubbels wants to keep a part of its history visible, but is removing the expensive machine for the Big Ben pipes from the company. “We have a solid stock and cannot keep on stacking. We will first sell it and then have the new pipes made in Italy. Where the briar also comes from. Then we give it a final touch in Herten. This is how we maintain our global market. On a small scale, with around ten, eleven employees, we hope to be able to continue for a very long time.
With the production of fully handmade briar wooden tobacco pipes finally stopped, Elbert and Alfons Gubbels say goodbye to a piece of company DNA and cultural heritage. But also from six involved employees.
“I had hoped to be able to maintain production,” says Elbert Gubbels in an explanation. “But the anti-smoking lobby and the government’s policy of discouragement are terrible. Fewer smokers, fewer stores. While pipe smoking is a certain lifestyle that requires good communication.”
Gubbels wants to keep a part of its history visible, but is removing the expensive machine for the Big Ben pipes from the company. “We have a solid stock and cannot keep on stacking. We will first sell it and then have the new pipes made in Italy. Where the briar also comes from. Then we give it a final touch in Herten. This is how we maintain our global market. On a small scale, with around ten, eleven employees, we hope to be able to continue for a very long time.