It would be interesting to hear from someone on the inside of the tobacco business
on how blends are selected to market, how they are evaluated, and how and why
they are discontinued, re-introduced, and so forth. The common sense idea is that
this is all based on raw data on sales. It doesn't sell, it disappears. Then maybe it's
re-introduced if there is an outcry from consumers. But I suspect there are many
more variables relating to mergers, buy-outs, changes in management, etc. The
bigger company buys the smaller company and kills blends that compete with its
own, even if they are more popular than their own -- one possible scenario. I think
it ends up being much less rational than the pipe smoker getting to vote with his/her
wallet.