I’m not so sure about PMI “getting out of tobacco“. They are however moving towards smoke-free tobacco alternatives. For a couple years now they have been hiring workers (operators, technicians, QA, even regulatory types) for their new tobacco processing facility in Wilson, North Carolina, 45 miles east of Raleigh. A large investment. The plant produces a tobacco-like plug that inserts into the IQOS device to be heated, but not burned/combusted. Actually, IQOS is now larger than Marlboro. And they are adamant that this is NOT a chemical vape, it is tobacco. They have submitted information to the US FDA as a smoke-free alternative to cigarettes that is safer, but not risk free. Imagine that, a tobacco corporation working WITH the FDA? The subsidiary or division? that manufactures these products is Triaga. So it seems that they are not getting out of tobacco but are trying to move away from smoke and “end the sale of cigarettes“. And, apologies telescopes for deviating from the subject of your post!Anything is possible !
Philip Morris has announced it is getting out of tobacco
I’m not sure if it is a definite corporate strategy to withdraw completely or just making the right noises to placate the rabid anti-smoking brigade.
Maybe they have plans to get into the lucrative vape market
I personally dislike cigarettes, but it is a sad day when one of the largest tobacco companies in the world makes a decision like this.
We have to fear for the existence of our niche pipe tobacco segment
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