Several months ago, one of our forum member sent me a tin of Red Flake dated 2005. This was my first McCranies, first flake baccy and first product that had been cellared (in this case 9 years.) I could not keep the stuff lit to save my life. I decided to give up and offer it to another forum guy, sent him a PM but he never responded. So it has sat for weeks. Last night I decided to try again. Instead of folding the flakes into the pipe, I rubbed it out and used the swirl method to pack it. Yea! It actually remained lite!! While I'm not certain it's anything I'd buy and keep in rotation, at least I've gotten a chance to smoke a few bowls.