I'll throw in my opinion too. Rubbing out a flake is probably the worst thing you can do to a flake, in my opinion. There are worse things, but rubbing it out is right up there. Hair will grow on the palms of your hands and everyone will know your dirty little secrets. Stop it! Well, unless you like it, of course.
Seriously. Try to give it a rest and enjoy the flake in it's pure form. Maybe it works for you, maybe it doesn't. You can always revert to your devious ways. Most of the tobacco I smoke is flake and the reason is because I can't seem to find the same flavour and smoking characteristics in other types of cut. Once I learned the proper technique, it finally hit home. I'm not purely a flake smoker, but it does dominate my tastes. It is that good.
I've been at it for a little over a decade now, so I'm pretty comfortable with the fold and stuff method. It took some practice to get the feel right, so don't be disappointed if you don't get it the first few times. Sometimes I like to get a bit fancy with the preparation, layering it just so with some fine bits on top to get it lit and a little rubbed out filter of tobacco in the bottom, but generally you will get to the point where you can select the right amount for the size of your pipe of choice and fold it in without thinking about it.
Flakes are worth the trouble to figure out. The cube cut method, as cigrmaster points out, is a very good start, and I still toss cubes into my pipes today. Nothing wrong with cutting a flake into cube, as it preserves the natural form. After a few bowls, and when you finally hit it right, I have a feeling that the pipe will sing for you and everything in the world will seem right as it should be for the half hour or so you take to smoke a bowl. Enjoy! And most importantly, don't give up. The flavour, despite your first experience, is really there and people who are talking about those magical tastes and smells aren't crazy. It just takes a bit of practice with the packing method to make those flavours pop out.