Doc, I've tried the air pocket method from time to time. I think the secret is getting enough in the bowl initially to get a tight pack. If the initial amount is lacking it's hard to put any more in to make it tighter. I make an oversized ball, or just a big grab, really, that I know is too big for the bowl and then force it down in the bowl while twisting a bit. Or, just grab a bunch and kind of compress it on your tray, pick it up with thumb and first and second digits, place over bowl and force down with both thumbs working around the bowl in a circular fashion. You have spillover, but that's the point. And,sometimes this tight ball is hard to get lit, but once it does it's usually off to the races. I only use it very occasionally as I am not sure it has a significant impact on the smoke quality. It's fun to mess with from time to time, though.
Is the lat in Exotique a major player? I just traded away all my major lat blends, but maybe I could enjoy a blend with it if it sits in the back seat and doesn't talk much.