The much-beloved Danish Pipe Shop reports this morning that, due to recent revisions to Danish law, they will be barred from any advertising, including sending out their email and print newsletter. Will this affect their PipesMagazine site sponsorship? I’ve emailed them to ask that question.
The email:
Hello Dan
Dear friend of The Danish Pipe Shop!
As you might remember we recently asked you to verify that you were living outside Denmark in order to receive our news mail. This was to make sure we didn't violate any Danish laws. Unfortunately, we have learned that by Danish law a news mail is always perceived as advertising for tobacco or tobacco related products. This happens despite the receiver (you) is over 18 and has signed and accepted for it. Nevertheless, Danish authorities have emphasized that sending news mails to receivers outside of Denmark is also considered illegal, because we as a company have to comply with the laws that applies in the country, we are sending them from (in this case Denmark). In other words: We can't send out news mails anymore.
Whether we can send news mails out about non-tobacco products (books, flasks, grappa, rum etc.) is right now investigated, but naturally the effect is that you won't hear so much from us as we would like.
Another change we have been forced to make is to remove the Special Webshop Offer section. By Danish law it's illegal to advocate for tobacco and tobacco related product with price reductions. So, having a 'before and now' price is illegal i Denmark. We have changed this section to New Price, however, you will only be able to see the current price.
We are naturally sad about this situation in general and especially since we here in 2019 celebrate our 50th anniversary. As a close follower of us we just wanted to let you know that we are not dead and encourage you to check the website now and then.
Thank you for taking the time to read this. Don't hesitate to contact us or me personally for questions.
Kind regards Nikolaj Nielsen, nn@danishpipeshop.com
CEO of The Danish Pipe Shop
The email:
Hello Dan
Dear friend of The Danish Pipe Shop!
As you might remember we recently asked you to verify that you were living outside Denmark in order to receive our news mail. This was to make sure we didn't violate any Danish laws. Unfortunately, we have learned that by Danish law a news mail is always perceived as advertising for tobacco or tobacco related products. This happens despite the receiver (you) is over 18 and has signed and accepted for it. Nevertheless, Danish authorities have emphasized that sending news mails to receivers outside of Denmark is also considered illegal, because we as a company have to comply with the laws that applies in the country, we are sending them from (in this case Denmark). In other words: We can't send out news mails anymore.
Whether we can send news mails out about non-tobacco products (books, flasks, grappa, rum etc.) is right now investigated, but naturally the effect is that you won't hear so much from us as we would like.
Another change we have been forced to make is to remove the Special Webshop Offer section. By Danish law it's illegal to advocate for tobacco and tobacco related product with price reductions. So, having a 'before and now' price is illegal i Denmark. We have changed this section to New Price, however, you will only be able to see the current price.
We are naturally sad about this situation in general and especially since we here in 2019 celebrate our 50th anniversary. As a close follower of us we just wanted to let you know that we are not dead and encourage you to check the website now and then.
Thank you for taking the time to read this. Don't hesitate to contact us or me personally for questions.
Kind regards Nikolaj Nielsen, nn@danishpipeshop.com
CEO of The Danish Pipe Shop